Featured Work
A selection of brands I’ve built, managed, and grown through strategy, storytelling, and thoughtful execution. Each case study explores the thinking behind the work, the decisions that shaped it, and the results it was designed to achieve.


The Reclamation
A Lifestyle Brand
Built a media brand from the ground up, including brand strategy, messaging, website design, SEO, email marketing, Pinterest strategy, merchandise, and a content ecosystem designed to support long-term growth.

The Coterie
A Boutique Wellness Studio
Led marketing for a boutique wellness studio through brand management, social media, email marketing, community partnerships, event promotion, and launch campaigns that strengthened engagement and expanded the studio’s reach.

H/K/B
A Plastic Surgery & Aesthetics Company
Managed social media and content strategy for a multi-provider cosmetic surgery practice, creating educational content that strengthened provider brands, increased patient engagement, and supported practice growth.
